Cobalt Lofts in Harrison’s Riverbend District Hits Leasing Milestone

Luxury Residential Building Cobalt Lofts Reaches 50 Percent Leased, Continues to Lend Momentum to the Burgeoning Riverbend District

The partnership of Advance Realty Investors and DeBartolo Development today announced Cobalt Lofts, its newest luxury residential building in Harrison’s Riverbend District, is now 50 percent leased.

The healthy demand for Cobalt Lofts’ 280 luxury studio, one- and two-bedroom apartment homes, as well as duplex one- and two-bedroom lofts reflects the modern renters’ continued desire for thoughtfully designed residences, including fully-integrated smart home technology and convenient proximity to mass transit options.

“The Riverbend District continues to flourish and transform into an attractive destination to call home—something Cobalt Lofts perfectly exemplifies as the next level of luxury in the New Jersey market,” said Dan Cocoziello, Managing Director, Development of Advance Realty Investors. “The continuous leasing momentum we are seeing serves as proof that our vision of a one-of-a-kind building amid a dynamic, transit-oriented district is resonating with today’s renters.”

Residents at Cobalt Lofts benefit from a variety of thoughtfully incorporated amenities and design elements. Homes at Cobalt Lofts offer stylish bohemian-inspired interiors as well as the spaciousness of large modular closets and expansive floor plans. Modern kitchens with upscale designer shaker-style cabinetry, stainless-steel appliances, quartz countertops and a personal wine fridge further add to the effortless upscale living experience.

Among the many unique features at Cobalt Lofts, each of the building’s residences comes equipped with the distinctly modern convenience of smart home technology, including a built-in Amazon Echo Dot, pre-wired speakers and the Samsung SmartThings HUB.

Amenities at Cobalt Lofts complement the modern renter’s busy, cosmopolitan lifestyle.

Beyond the individual residences, amenities also extend throughout the community, with a state-of-the-art fitness center featuring Peloton bikes and a dedicated CrossFit workout area; community working space; a private dining and wine tasting room; swimming pool, and a top-floor game room and resident’s lounge.

A beautifully landscaped roof deck includes an outdoor kitchen space, grill and fire pits with stunning views of the Manhattan skyline. Cobalt Lofts’ residents who own cars also have full access to the building garage that includes roll-up doors and a set of electric car charging stations.

“We are extremely proud of our work at Cobalt Lofts, and are excited to see that the market is taking notice of its luxury living experience, convenient location and unrivaled suite of amenities,” said Edward M. Kobel, President and Chief Operating Officer at DeBartolo Development, LLC. “Today’s leasing milestone not only speaks to the building’s appeal, but further supports what we’ve always believed—that Harrison’s Riverbend District represents one of the New York metropolitan area’s most desirable emerging locales.”

New York-based The Marketing Directors, who has over 35 years of experience working on behalf of residential owners, is leasing the project.

Located at 1200 S. Fifth Street in Harrison, the building is just a short walk from public transportation via the nearby Harrison PATH station – providing residents with a short 20-minute commute to Manhattan or 3-minute ride to nearby Newark.

The addition of Cobalt Lofts lends continued momentum to the Riverbend District’s planned development, beginning with the opening of Steel Works in the summer of 2017. Upon completion, the District will include approximately 3,000 luxury apartments alongside 100,000 square feet of retail space over the District’s 35 acres.

For more information on Cobalt Lofts, visit or, call 862.772.4586 to arrange your visit to our onsite Leasing Gallery.

About Advance Realty Investors

Advance Realty Investors is a privately-owned real estate investment, development and management company that has been in business for over 40 years. Advance owns, manages or has invested in a diversified, 15-million-square-foot portfolio across all asset classes. The company actively pursues real estate investments in commercial, residential, industrial, retail, mixed-use, and other projects, that enhance value through development, repositioning and redevelopment. Advance Realty is one of New Jersey’s most well-respected owner/operator/ developers in the Northeast Corridor. Visit for more information.

About DeBartolo Development, LLC

DeBartolo Development, LLC is one of the largest private real estate companies in the United States with a successful track record spanning more than seven decades. The company invests in real estate assets of all sizes and scopes, specializing in opportunistic acquisitions and market-driven, ground-up development of multifamily, hospitality, retail and mixed-use projects. Most recently, DeBartolo developed and opened Ka Makana Ali‘i, the first regional shopping center built in Hawaii in over 30 years. For more information, visit